SPECIALIST, AWARD-WINNING WEBSITES WHICH GENERATE NEW CUSTOMER LEADS, EVERY WEEK FOR OUR CLIENTS
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jon@franklinwall.co.uk
COMMUNICATIONS & CONTENT
There are three hard and fast (unwritten) rules when it comes to your content strategy being successful; be relevant, be timely and have a goal
Managing your communications and content creation should never be a tactical, whim-based activity. Rather like your Social Media activity, all on and offline published activity, should be goal-based and derived from a well structured Communications Strategy. Franklin Wall can manage this entire process from Strategy to scheduled Content publishing.
Nothing will take your/your team's time up more, than effective content curation assuming you are determined (as you surely must nowadays in this competitive world of ours) to operate a robust Communications Strategy.
Franklin Wall have the experience, skilled sales focus and resource to deliver this activity for our clients much more cost effectively - plus what we do works.
Outsourcing some or all of your Communications Strategy to Franklin Wall does not mean losing control, however.
On the contrary, when we refer to ourselves as a sales and marketing support service, it's because that's precisely what we are. Our role is not to bash down the doors, rile your team and tell you what you do wrong when marketing and selling, far from it. We use our experience and knowledge to deliver recommendations for your sign off at every stage, meaning you are totally aware and onboard with what your prospects are seeing, when they are seeing it - and why. Your input will always remain very important.
A strong Communications Strategy, will help deliver the goals of the overall Business Strategy, by personalising the right messages, across the optimum media channels, at the correct time, to correct audience...quite a challenge. But get it right, and the uplift on sales can be huge.
THAT is our goal that we achieve for our clients:
"idRisk have been very impressed with Franklin Wall's quick and thorough understanding of our marketplace. This led to a series of excellent recommendations to propel our marketing strategy and efforts.
Franklin Wall's greatest value was creation of marketing materials and scripts that spoke directly to our target audience in their language."
Tom Hayes BSc(Hons) A.C.I.I.
Consultant
idRisk Advisory Limited
OVER £2 MILLION WORTH OF CUSTOMER LEADS GENERATED SINCE WE STARTED IN 2014